Fundraising 101 is an ESC workshop that surveys all of the proven best practices of nonprofit agency fundraising. It is targeted to staff and board members with any responsibility for raising donations. The workshop will be presented by ESC consultant Janet Colm.
This is a fast-paced session from a proven leader in agency fundraising in the Triangle area. Attendees will learn about all the best practices of agency fundraising, in particular the principles of donor-based fundraising. Slow and steady building of relationships is the proven route to fundraising success, raffles and golf tournaments are not.
Attend and learn about:
- What is the big picture, the trends in philanthropy today
- Why people give
- Why it is critical to build positive relationships
- How to plan a fund campaign
- The five steps to successful fundraising
- The ten commandments of successful fundraising.
Janet Colm was the founder and CEO of Planned Parenthood of Central North Carolina (PPCNC) headquartered in Chapel Hill where she was responsible for, and a leader of, all agency fundraising efforts.
PPCNC was a women’s health organization that served 10,000 clients a year with an annual budget of $5 million. For over 30 years, she worked closely with her board of directors to develop policy and strategic plans, in addition to which she was responsible for financial oversight, advocacy and legislative work. In her final year at the agency, she led the organization in a merger that resulted in a new Planned Parenthood affiliate, Planned Parenthood South Atlantic, which provides services in four states.
Janet currently serves on the board for Democracy North Carolina. She has also served on the board for ESC, the community advisory board for WUNC public radio and the steering committee for the Forward Together/Moral Movement in North Carolina. She was one of 1,000 people arrested for civil disobedience as part of the Moral Monday Movement in 2013. Also in 2013, the mayor of Chapel Hill declared “Janet Colm Day” in honor of her outstanding community and professional work.
Janet has a B.A. in anthropology from Duke University and an M.S. in public health from the University of North Carolina at Chapel Hill.